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As the vibrant hues of summer gradually fade, the crispness in the air announces the arrival of AW ’23. For eCommerce businesses, this shift in
Influencers are a vital part of digital marketing and the digital world overall. For those of you who don’t know, influencers are people who have an incredible social media presence and following. As stated in their name, influencers are individuals who influence the opinions and behaviour of others. Once an influencer gains a loyal following, their followers will trust them with everything, their audience’s purchasing decisions are impacted by the influencers’ judgement of products, places, and events.
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