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Marketing After Cookies

Marketing After Cookies

Cookies are an essential part of keeping a website running and functional. As well as a marketer’s best friend in terms of tracking users movement across the web, information that can be used to effectively segment and target audiences for more personalised and effective ad campaigns.

The Golden Quarter For eCommerce Stores

The Golden Quarter For eCommerce Stores

The summer’s ended and the transition to autumn/winter is now a reality for ‘savvy’ online retailers. From buying meetings, to making sure you can obtain enough stock quantity and variety at the right margins, retailers and agencies alike should be now planning for the ‘Golden Quarter’ of eCommerce.

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