Category: Strategy

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Barbie x Collabs!

20 July 2023

It’s a Barbie World and we’re just living in it! Barbie mania is taking over the world right now, Margot Robbie has brought back iconic

Barbenheimer: The Viral Meme That’s Marketing Gold

17 July 2023

The term “Barbenheimer” has been making the rounds on social media lately and for good reason! It’s a portmanteau of the two films “Barbie” and

Best Practices for Migrating from UA to GA4 for eCommerce Businesses

eCommerce Businesses Migrating From UA To GA4

24 May 2023

In our previous article, we explored the importance of migrating from Universal Analytics (UA) to Google Analytics 4 (GA4) for eCommerce businesses by the 1st

The Importance of Migrating from UA to GA4

23 May 2023

In today’s fast-paced digital landscape, eCommerce businesses rely heavily on data to make informed decisions, optimise marketing strategies, and drive revenue growth. Google Analytics (GA)

Are You A Cringey Oversharer?

19 April 2023

How The Platform Is Changing LinkedIn, the professional networking platform, has been known for its conservative approach to content. However, in the last three years,

LinkedIn Business Page Best Practices

3 February 2023

As LinkedIn is a social media platform specifically targeted at motivated professionals, it’s a platform your business can benefit from whatever your industry.

The Benefits Of Combining Your Strategy

17 January 2023

In the post covid days, the world has changed and your online strategy needs to be up to date too. Many users who run campaigns on multiple platforms run these completely isolated from each other, which could be holding your brand back from £££’s in exposure and revenue!

Facebook Business Page Best Practices

5 January 2023

We all know what’s best for your business, that being Facebook!

Marketing After Cookies

5 December 2022

Cookies are an essential part of keeping a website running and functional. As well as a marketer’s best friend in terms of tracking users movement across the web, information that can be used to effectively segment and target audiences for more personalised and effective ad campaigns.